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Innovation Changent™
Innovation Changent™

Social Media Marketing Guide, Become a Social Media Marketing Expert

Presented at Brainster | Skopje, Macedonia | 2018 Want to become an Social Media Marketing expert? Request access to the Social Media Marketing master guide below by contacting me.   […]

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SEO Guide, Become an SEO Expert

Presented at Brainster | Skopje, Macedonia | 2018 Want to become an Search Engine Optimization (SEO) expert? Request access to the SEO master guide by sending an inquiry on the

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IoT Marketing: Connecting the Dots Between IoT and Marketing Strategy

The Internet of Things (IoT) is here, so let’s talk strategy. How exactly does IoT affect marketing strategy? With an “expected 34 billion devices connected to the internet by 2020”

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Stay On Google’s Nice List

In a world where Google seems to be the ruler, the trending question is,  “How do I rank higher in Google’s World?”  With the increasing emphasis of an online presence,

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The Future of Digital Marketing

The marketing world is based on building and enhancing relationships through communication to generate and maintain sales. However, every business, including marketing agencies, must adapt to societal changes to sustain

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Cyber Law: Coming Your Way?

As the internet evolves, so do the challenges encountered in the marketing field. Looking back, Web 1.0 was a place where people read HTML, but Web 2.0 has evolved into

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Collective Intelligence in Marketing

The proverb, “two heads are better than one,” relates to the idea of collective intelligence.  Henry Jenkins defines collective intelligence as, “the kind of knowledge and understanding that emerges from

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Diffusing Innovation And Marketing

The concept of innovation has been on the forefront of business’s minds with every minor advancement in technology that hits the marketplace. Since businesses aim to remain at the top

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